Britto Charette Interior Design Transcript of Video

Wynwwod, Miami

00:00:11:22 – 00:00:32:19
Speaker 1
If any, which is furniture, fixtures and equipment, is typically known as decorating. And we do that aspect, but also we do full interior design and construction, which takes on more complications. It’s coordination with mechanical, electrical, plumbing, audio, visual contractors permitting. And yes, we do that as well.

00:00:35:02 – 00:00:47:12
Speaker 2
So each project goes like up to 500,000 pieces, moving parts that we have to put everything together. There’s a lot of room for there for mistakes to happen. But the good thing is that we’re there to fix them.

00:00:49:18 – 00:01:10:13
Speaker 2
We designed this office space pretty much as a reflection of the work that we do, and we like clean spaces, functional within this minimal in a way, functional. I have everything that I need here. It’s a space that I can just close the doors and just submerge myself into the design that I’m working on.

00:01:20:17 – 00:01:46:19
Speaker 1
So I could take this kind of idea of an ellipse with these legs. I can destroy into it a schedule into this file, and then it’ll, it’ll, I can then start manipulating immediately from the vector driven drawing into this. And historically a thumbnail sketch is the genesis for the idea that you can do in front of a client.

00:01:46:23 – 00:02:00:22
Speaker 1
If you sketch simply enough, they can get it. Whether or not it’s a building, a corporate campus or a sofa, it’s not perfect. And it’s vague enough that unless you and everyone else use their imagination, kind of fill in the gaps.

00:02:04:21 – 00:02:37:06
Speaker 2
We selected Wynwood because it’s such a creative environment. It’s like so much creativity, even as you drive to work every day, you get to see something new. Everything is pretty much happening here. Our niche is to hit the ultra luxury market. Luxury is not necessarily something that is accessible to everyone.

00:02:37:06 – 00:02:46:06
Speaker 1
Luxury could mean a variety of different things for us is a timeless quality to it, but a lifecycle cost and a sense of pride and comfort.

00:02:49:00 – 00:02:53:18
Speaker 3
Is something that comes.

00:02:53:18 – 00:03:03:09
Speaker 2
As David and I met up in 2010 during a neo con, and it’s one of the biggest shows for designers, architects, products, launches.

00:03:03:12 – 00:03:05:13
Speaker 1
And Jay was showing off his new iPad, which is very.

00:03:05:13 – 00:03:24:02
Speaker 2
Proud of it. So David was working for a big design built firm in the Middle East, and he decided to move in part it up and create British right. And that’s what Bedrock came along with the right at the beginning of it.

00:03:24:02 – 00:03:32:05
Speaker 1
Everything that we do is custom. So it’s like building a brand, you know, a custom car every single time. We don’t copy and paste or cannibalize for other projects.

00:03:32:05 – 00:03:55:08
Speaker 2
We can’t as busy as we are. We try to give each client different things, although sometimes clients like I want this identical to what you’ve done to the Ritz-Carlton or to the Aston Martin building. Sorry, we can’t. But we can come up with another version of an alternative for something that looks just as luxurious, maybe better. Our goal is not to copy what we’ve done for another client.

00:03:55:08 – 00:04:01:01
Speaker 2
So every client is exclusive to us and it’s private.

00:04:01:01 – 00:04:04:07
Speaker 3
Comes as I say.

00:04:05:09 – 00:04:34:13
Speaker 1
We do. A method with the team is the same throughout the course of the project and that’s really important because we want the clients to know there’s going to be consistency with who they communicate with. Pedro is very closely involved with our billing, accounting and more importantly, purchasing. It’s a complex puzzle that’s three dimensional. You’re adding budget to that complexity, you’re adding timeline to that complexity.

00:04:34:17 – 00:04:50:08
Speaker 1
You’re getting personalities, politics. In the end, we could have the best design, but if it isn’t executed well, then it’s irrelevant. And so we’re constantly trying to find the people who can do the things that are nearly impossible to do.

00:04:50:08 – 00:04:54:08
Speaker 3
The face is not and dying.

00:04:55:01 – 00:04:58:01
Speaker 1
It seems like we’re sensing.